> Or it is just some marketing talk, like, "Look, what we are researching here might be useful to YOU too"...
A common question raised by many people is why spend money on space exploration when there are problems to be solved here, on Earth[0]? So NASA and many others try to address it by pointing out just how much of their work end up being used to improve life of everyone down here, on Earth. NASA in particular seems to have boosted their marketing budget recently; something I wish ESA would do too, to get more recognition and public support.
Also, this is a perfect moment to link to the classic: http://wtfnasa.com/ :).
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[0] - Besides space exploration being fucking awesome, which for some reason isn't widely recognized the axiom it is.
A common question raised by many people is why spend money on space exploration when there are problems to be solved here, on Earth[0]? So NASA and many others try to address it by pointing out just how much of their work end up being used to improve life of everyone down here, on Earth. NASA in particular seems to have boosted their marketing budget recently; something I wish ESA would do too, to get more recognition and public support.
Also, this is a perfect moment to link to the classic: http://wtfnasa.com/ :).
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[0] - Besides space exploration being fucking awesome, which for some reason isn't widely recognized the axiom it is.