I built a desktop app (Poker Copilot) in 2008. I figured if I did it well, I'd have my own one-person software company supplying a steady stream of income with little ongoing effort. My product would be so intuitive that it wouldn't need a user guide. It certainly wouldn't need marketing because everyone in my target audience would spread the word that my product was what they needed!
Ha, what a fool 2008 me was. What I didn't realise was that my two main tasks for years would be marketing and customer support.
Coding new features (of which many were requested) and fixing bugs (of which there were many) had to be scheduled around the twice-daily customer support windows and the marketing efforts.
Nine years later, and still the stream of customer support requests has not relented! Nine years and still I'm focusing on marketing one day a week!
Ha, what a fool 2008 me was. What I didn't realise was that my two main tasks for years would be marketing and customer support.
Coding new features (of which many were requested) and fixing bugs (of which there were many) had to be scheduled around the twice-daily customer support windows and the marketing efforts.
Nine years later, and still the stream of customer support requests has not relented! Nine years and still I'm focusing on marketing one day a week!
And of course, there are still bugs.