I like the idea! But is there a reason why it's only available in app form? I was going to try it and see what gifts were available/how much they cost, but I can't do that from the website. I'm not going to install an app on my phone just to see whether it's affordable (and so I'm unlikely to try it at all).
I don't see why this couldn't be done in a Desktop browser (just enter a phone number/email address instead of selecting a contact).
I don't see why this couldn't be done in a Desktop browser (just enter a phone number/email address instead of selecting a contact).