There's like a next-level Apple marketing babble on that page:
"AirPods introduce an effortless wireless listening experience packed with high-quality audio and long battery life. These magical wireless headphones use advanced technology to reinvent how we listen to music, make phone calls, enjoy TV shows and movies, play games and interact with Siri, providing a wireless audio experience not possible before."
"AirPods introduce an effortless wireless listening experience packed with high-quality audio and long battery life. These magical wireless headphones use advanced technology to reinvent how we listen to music, make phone calls, enjoy TV shows and movies, play games and interact with Siri, providing a wireless audio experience not possible before."
Magical. Reinvent. Not possible before.
None of these words applies.