Anecdotal response: As a user, I hate facebook ads so much that the dislike bleeds into the product/service being advertised. I'm sure xyz widget is great on its own, but facebook insists on inserting ads into really strange contexts, like next to a heart felt eulogy by my friend or someone's random anti-Trump rant that I am tagged in.
Facebook ads for me are "anti-ads". They associate the product with really bad feelings through poor contextualization.
Facebook ads for me are "anti-ads". They associate the product with really bad feelings through poor contextualization.