This smells like a game maker app, in the sense that it's hiding "all that messy coding stuff" behind "a simple friendly interface."
Programming isn't about syntax. It's about telling the computer exactly what you want it to do, in every possible situation. The hard part isn't the language you use to tell the computer what to do. The hard part is making sure the instructions you're giving match what you want to happen.
I'm not saying it's impossible, but every time I've encountered something that's meant to 'make programming easier', once you get beyond 'hello world' all it does is get in the way. You still have to communicate the same amount of information to the computer, but now you're doing it with duplo blocks instead of a milling machine.
Programming isn't about syntax. It's about telling the computer exactly what you want it to do, in every possible situation. The hard part isn't the language you use to tell the computer what to do. The hard part is making sure the instructions you're giving match what you want to happen.
I'm not saying it's impossible, but every time I've encountered something that's meant to 'make programming easier', once you get beyond 'hello world' all it does is get in the way. You still have to communicate the same amount of information to the computer, but now you're doing it with duplo blocks instead of a milling machine.