The scope of Alphabet’s ambition for the Google brand is clear: it wants Google’s information organizing brain to be embedded right at the domestic center — i.e. where it’s all but impossible for consumers not to feed it with a steady stream of highly personal data.
Unless, that is, you never buy any of that junk in the first place -- because like, who needs most, if any of it, anyway? -- and keep going on with your life. Which was humming along just fine before the IoT came along, after all.
Unless, that is, you never buy any of that junk in the first place -- because like, who needs most, if any of it, anyway? -- and keep going on with your life. Which was humming along just fine before the IoT came along, after all.