I'm not sure I agree. I think the whole idea of a flâneur or "surfing" the web is that you choose where you go. There's an illusion of control.
The whole click-bait industry depends on you browsing within walled gardens (facebook, reddit) and being on the conveyor belt of places your attention has to go.
A flâneur or surfer can just go somewhere else. There's only so much physical real estate you can own. There isn't exactly another facebook or reddit to go to...and if there is, BuzzFeed is all over that shit too.
Basically, the internet has driven the minimum cost of advertising/branding down to bit-transmission prices. Anybody basically can afford to throw shit everywhere and see what sticks.
The whole click-bait industry depends on you browsing within walled gardens (facebook, reddit) and being on the conveyor belt of places your attention has to go.
A flâneur or surfer can just go somewhere else. There's only so much physical real estate you can own. There isn't exactly another facebook or reddit to go to...and if there is, BuzzFeed is all over that shit too.
Basically, the internet has driven the minimum cost of advertising/branding down to bit-transmission prices. Anybody basically can afford to throw shit everywhere and see what sticks.
It's messy out there...