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Comment by onion2k
Ignoring the comparison with Twitter for a moment, this shows that Nintendo's mobile strategy has been woefully slow. They've been ignoring a huge market segment to try to shift hardware instead, and this toe in the water shows that a lot of people are interested in playing their games but not necessarily buying their consoles. I'd argue this means their business needs to change dramatically - away from their own hardware and towards leveraging their terrific IP on other platforms. Very much like Sega did a while ago.