What this boils down to is that they weren't really pitching anything in the traditional sense. There was no salesmanship going on, no grandiose statements or numbers tossed around about market potential or "even if we can manage to just get 1% of the market..."
Instead, they had something to show, and touch, and feel. They actually had a product. That is the key to a good pitch.
Instead, they had something to show, and touch, and feel. They actually had a product. That is the key to a good pitch.