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Comment by tanzam75

> Edit: Nadella said re: how MS looks at acquisitions (http://www.theverge.com/2016/6/13/11920306/microsoft-ceo-sat...) "Is this asset riding secular usage and technology trends?" - anyone know what that means?

In general English, "secular" means "non-religious."

In MBA-speak, "secular" means "non-cyclical."

An example of cyclical growth would be ExxonMobil between 2004 and 2007. They couldn't keep up this growth, because it was due entirely to swings in the price of oil.

An example of secular growth would be Google between 2004 and 2007. They were able to ride the trend of advertising moving online. (Advertising is a cyclical business, but Google won't feel it until advertising stops moving online.)

Nadella is saying that he believes LinkedIn is riding a sustained trend.

parent tanzam75 10 years ago

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