Exactly. Integration of LinkedIn data with Dynamics and Yammer would be huge.
Imagine this scenario:
- User is logged in to LinkedIn
- User visits your website
- Their visit is logged by some JS to Dynamics CRM
- A record is created/updated in Dynamics CRM, populated with their name, job title and contact details from LinkedIn
Further down the line, I can see LinkedIn fully becoming part of Office 365.
This isn't Microsoft's attempt to get into the social networking game. This is Microsoft wanting accurate data to augment their enterprise collaboration/digital workplace platform.
Imagine this scenario:
- User is logged in to LinkedIn
- User visits your website
- Their visit is logged by some JS to Dynamics CRM
- A record is created/updated in Dynamics CRM, populated with their name, job title and contact details from LinkedIn
Further down the line, I can see LinkedIn fully becoming part of Office 365.
This isn't Microsoft's attempt to get into the social networking game. This is Microsoft wanting accurate data to augment their enterprise collaboration/digital workplace platform.