I think it's worth more, honestly. Probably $100-200B.
That sandbox is a lot bigger than the sandbox you & I like to inhabit. The set of folks interested in technical programming & startup-related news probably numbers under 100K. I was an admin for a Harry Potter fansite in college that had 100K registered users, close to 1M when guests were counted, and we were far from the largest Harry Potter fansite. The set of folks who like clickbait, celebrity gossip, hanging out with friends, and making funny faces is a couple orders of magnitude larger than that, probably past a billion.
People are very different in their refined passions but alike in their base desires. That means that anything that caters to base desires, by definition, will have a market size much, much bigger than sites that cater to refined passions.
That sandbox is a lot bigger than the sandbox you & I like to inhabit. The set of folks interested in technical programming & startup-related news probably numbers under 100K. I was an admin for a Harry Potter fansite in college that had 100K registered users, close to 1M when guests were counted, and we were far from the largest Harry Potter fansite. The set of folks who like clickbait, celebrity gossip, hanging out with friends, and making funny faces is a couple orders of magnitude larger than that, probably past a billion.
People are very different in their refined passions but alike in their base desires. That means that anything that caters to base desires, by definition, will have a market size much, much bigger than sites that cater to refined passions.