If there's another market player that is willing to subsidize orders and provide the same service as you (let's call them Amazon, Google, and Uber) then commanding a profit is not feasible, so I'm not sure if that's the right thing to be chasing at this moment, as Jeff Bezos famously said: "Your margin is my opportunity".
On-demand delivery is increasingly becoming a commodity business, coupled with a labor-scarce market and big players that have more money to spend on their side project than your entire market cap.
Don't get me wrong, I love Postmates, but won't use it for a while because UberEATS is providing free delivery to me for the next 3 months - and that's the problem!
If there's another market player that is willing to subsidize orders and provide the same service as you (let's call them Amazon, Google, and Uber) then commanding a profit is not feasible, so I'm not sure if that's the right thing to be chasing at this moment, as Jeff Bezos famously said: "Your margin is my opportunity".
On-demand delivery is increasingly becoming a commodity business, coupled with a labor-scarce market and big players that have more money to spend on their side project than your entire market cap.
Don't get me wrong, I love Postmates, but won't use it for a while because UberEATS is providing free delivery to me for the next 3 months - and that's the problem!