I completely agree with the author of the article. Apple is the real-world incarnation of the economic premise of Huxley's "A Brave New World". This was just the mask dropping for a second to pander to the faithful.
I'd like to add, as someone who works at K12 public high school, that I've seen the reality of the article played out. My building is 100% free lunch, most are extremely poor, and yet there is a sizable number with new iphones. Why? Because they don't want to look poor or be thought of as such.
In American society poverty is associated with failure on many levels. We have our caste system as much as India, only ours is economic, and enforced ruthlessly with endless class warfare - largely in one direction.
I'd like to add, as someone who works at K12 public high school, that I've seen the reality of the article played out. My building is 100% free lunch, most are extremely poor, and yet there is a sizable number with new iphones. Why? Because they don't want to look poor or be thought of as such.
In American society poverty is associated with failure on many levels. We have our caste system as much as India, only ours is economic, and enforced ruthlessly with endless class warfare - largely in one direction.