That's not a claim that will meet much opposition.
However, to claim that marketing is inherently "manipulative", or that manipulative tactics are even a significant part of it, seems a little ill-informed.
Y Combinator's motto is "Make something people want". To the overwhelming majority of practitioners, this is exactly what marketing sets out to do.
However, to claim that marketing is inherently "manipulative", or that manipulative tactics are even a significant part of it, seems a little ill-informed.
Y Combinator's motto is "Make something people want". To the overwhelming majority of practitioners, this is exactly what marketing sets out to do.