Barely anyone cares about online privacy. MS found that out with the failed Scroogled campaign which they scrapped after it tanked. People value free stuff more than privacy.
There are some interesting court cases going on though, with the analogs of your scenario but with student data.
There are some interesting court cases going on though, with the analogs of your scenario but with student data.
https://www.washingtonpost.com/news/grade-point/wp/2016/02/0...
http://www.edweek.org/ew/articles/2014/03/13/26google.h33.ht...
https://www.eff.org/press/releases/google-deceptively-tracks...