Comment by reiderrider

It allows any website with traffic (ideal targets are banks and financial institutions) to sell life insurance on their website using our JavaScript web app. A BOFA user cannot currently buy life insurance on Bofa.com, but can by going into the bank. A bank could offer life insurance online via our white labeled modal and take their users from getting a quote to e signing the policy. We handle the entire process with the user on the BOFA website.