Comment by TimJYoung

Absolutely. Sales of digital goods, like any other sale, are about me trading a portion of my time/labor for someone else's time/labor. If I don't have to give up any of my time/labor in the deal, then of course I won't mentally assign any value to the good. It's a hell of a feedback loop: obtain something for free, use/copy it freely, and then preach to anyone that will listen about how it has no value, even though lots of people apparently have a significant desire to possess it.