This seems like a weird acquisition given HeyZap's claims they were profitable since mid-2014.
In the spirit of numerous recent articles, given they raised $8m and were acquired for only $20m cash, this sounds like a bust for everybody but the founders. For example, a 1% pre-A options package fully vested would probably be diluted to roughly .2% (or less!) and is worth $32k. Pretax. Yes there are earnouts but I haven't heard of too many of those being paid.
Also, I hold shares in a private adtech company. The valuations of the handful being acquired or going public aren't propitious for me.
In the spirit of numerous recent articles, given they raised $8m and were acquired for only $20m cash, this sounds like a bust for everybody but the founders. For example, a 1% pre-A options package fully vested would probably be diluted to roughly .2% (or less!) and is worth $32k. Pretax. Yes there are earnouts but I haven't heard of too many of those being paid.
Also, I hold shares in a private adtech company. The valuations of the handful being acquired or going public aren't propitious for me.