I RTFA, I know this an arduino-based DIY hobby project. But if something like this ever comes out for real, the ability to doze off and pause your TV show will be a trojan horse...
Sure, downloading the Netflix pause-your-stream-when-you-fall-asleep app is comfortable, but it also provides a treasure trove of audience response data. Forget focus groups, now you have the real-time emotional response of many thousands of people A/B testing your original content in real environments.
And this ain't old-media Nielson, this is biggest-user-of-AWS technology-first Netflix.
You've seen those charts where people use their smart watch to record their heart rate during the game of thrones finale? (No? Here you go: http://blogs.wsj.com/digits/2015/08/13/what-game-of-thrones-... )
Sure, downloading the Netflix pause-your-stream-when-you-fall-asleep app is comfortable, but it also provides a treasure trove of audience response data. Forget focus groups, now you have the real-time emotional response of many thousands of people A/B testing your original content in real environments.
And this ain't old-media Nielson, this is biggest-user-of-AWS technology-first Netflix.