Fascinating article. Forgive me for being ignorant about this, but how often do they need to encode video?
I would think that it's only done when new titles are added to streaming, and once the video has been encoded into all the required formats they would be done with it. Sure, there is a lot of video content out there to be encoded but it isn't unlimited. Is serving the content and providing the recommendation engine to users at scale not a greater challenge than encoding the video?
I would think that it's only done when new titles are added to streaming, and once the video has been encoded into all the required formats they would be done with it. Sure, there is a lot of video content out there to be encoded but it isn't unlimited. Is serving the content and providing the recommendation engine to users at scale not a greater challenge than encoding the video?