Beyond that I think Verizon bought AOL
1) for a company with some experience with digital advertising, which is where I think Verizon sees a lot of its growth potential. There's only so many mobile phone subscribers in the US and landline business isn't really growing too much. See its accquistion of the TV company from Intel (they spent $1 billion for a NFL contract to stream games on mobile for 4 years).
2) it's still profitable and $4 billion really isn't very much for Verizon (Verizon itself was the $130B buyout of the Vodafone share by Verizon communications)
Beyond that I think Verizon bought AOL 1) for a company with some experience with digital advertising, which is where I think Verizon sees a lot of its growth potential. There's only so many mobile phone subscribers in the US and landline business isn't really growing too much. See its accquistion of the TV company from Intel (they spent $1 billion for a NFL contract to stream games on mobile for 4 years). 2) it's still profitable and $4 billion really isn't very much for Verizon (Verizon itself was the $130B buyout of the Vodafone share by Verizon communications)