I agree: Canonical should make it easier for developers to strip the company's trademarks when forking their applications.
Canonical's relationship with the rest of the FOSS community always seemed a bit screwed up to me. They try to make Ubuntu the best Linux distro while ignoring what all the other ones are doing. All other distros seem much more friendly towards integration between projects, to benefit from the shared work, while Ubuntu most of the time paves its own way - there's a lot of Ubuntu only software, such as Unity, Mir, etc. that you just dont see in other distros.
Canonical's relationship with the rest of the FOSS community always seemed a bit screwed up to me. They try to make Ubuntu the best Linux distro while ignoring what all the other ones are doing. All other distros seem much more friendly towards integration between projects, to benefit from the shared work, while Ubuntu most of the time paves its own way - there's a lot of Ubuntu only software, such as Unity, Mir, etc. that you just dont see in other distros.