Completely agree here. I think the main theme of that section being "Don't over-educate users" if you can reach for high engagement and conversion rate without overlays, arrows, etc. then that's the way to go.
It's great to design the experience at the outset to not need the tutorial screens. And then test into the possibility of including them anyways.
One "in-between" possibility would be to have something similar to Slack's old onboarding experience where you'd see some elements that gently pulsed prompting the more curious users to click on them and learn more. And everyone else to safely ignore them and move on.
Interestingly Slack has moved on to more explicit explanations during their most recent onboarding iteration. But I am sure that they'll also try something without any tool-tips at all.
The larger point is that many apps have sliding screens that force users to read in order to learn about their app. And that users did not install and open the app to read about it. They're there to use it.
We've seen massive increases in conversion rate and engagement by replacing these screens with "learning by doing" interactions.
If that "learning by doing" step can be accomplished without tutorials then even better!
It's great to design the experience at the outset to not need the tutorial screens. And then test into the possibility of including them anyways.
One "in-between" possibility would be to have something similar to Slack's old onboarding experience where you'd see some elements that gently pulsed prompting the more curious users to click on them and learn more. And everyone else to safely ignore them and move on.
Interestingly Slack has moved on to more explicit explanations during their most recent onboarding iteration. But I am sure that they'll also try something without any tool-tips at all.
The larger point is that many apps have sliding screens that force users to read in order to learn about their app. And that users did not install and open the app to read about it. They're there to use it.
We've seen massive increases in conversion rate and engagement by replacing these screens with "learning by doing" interactions.
If that "learning by doing" step can be accomplished without tutorials then even better!