Wow all the comments here seem negative. The guy is just saying that people should be clearer with their writing and getting to the point right away to avoid confusion.
If they're writing about a topic that's more complex, sure, the writing will need to be more complex. But there's nothing wrong with communicating simply if the subject allows it.
If they're writing about a topic that's more complex, sure, the writing will need to be more complex. But there's nothing wrong with communicating simply if the subject allows it.