Comment by gshx

If Zillow can solve the "problem" of putting all the docs (disclosures, inspections, offer docs, title docs later on, etc) up with the listing along with making a network of handymen (to help out with prettifying a house for sale), most buyers and sellers will be happy to pay them 0.5-1% instead of the seller having to pay the agents 4-5%. There's generally not a whole lot of work in buying or selling a house including agents doing events like open houses and helping with "discovery" and the buyer-seller matching problem. The offer process itself is also quite simple and can be done online. That said, the one benefit of an open house/tour hosted by a neutral party, is that it lets potential buyers easily assess a house without having a biased seller in attendance. This can also be managed and does not really require a real estate agent. Zillow and similar services like Trulia have a fantastic market opportunity in front of them.