Content Producers everywhere pretty much realize DRM is a non starter. The reason its still in there is:
1.) There are old 5, 10, 15 year contracts that still stipulate that the content needs to delivered over some reasonably secure DRM system, and no one wants hire lawyers to renegotiate those contracts.
2.) For new contracts, content producers just reuse old contracts, and the side that wants to eschew DRM isn't usually the content producers. That said, when the other side brings up "how about we remove the DRM clause", the producers are pretty much "sure, for $100,000 more bucks". So its become a negotiating point the studios now hold to extort money from any platform that wants DRM-less content.
You could wonder "why don't producers care about the UX" - for most big studios digital revenues are still nothing compared to physical sales and syndication rights - so they have no incentive to care.
1.) There are old 5, 10, 15 year contracts that still stipulate that the content needs to delivered over some reasonably secure DRM system, and no one wants hire lawyers to renegotiate those contracts.
2.) For new contracts, content producers just reuse old contracts, and the side that wants to eschew DRM isn't usually the content producers. That said, when the other side brings up "how about we remove the DRM clause", the producers are pretty much "sure, for $100,000 more bucks". So its become a negotiating point the studios now hold to extort money from any platform that wants DRM-less content.
You could wonder "why don't producers care about the UX" - for most big studios digital revenues are still nothing compared to physical sales and syndication rights - so they have no incentive to care.