I'm going to keep repeating this because everyone seems to frame the debate in the wrong terms. Ad blocking for me is not about speed or security. Those are just nice side effects. It is also not because I do not want to pay. I don't mind paying.
It is because when I'm in the middle of something I do not want to be told to pay someone else for goods I do not need. I don't care how unobtrusive it is (well, if it's only in the HTML comments it may be ok). There has to be a better way to finance the web, because I refuse to accept websites trying to convince me to give my money to irrelevant third parties.
More extremely, I flat out refuse consumerist society whenever possible. None of us needs to be manipulated into buying most of the things ads try to manipulate us to buy.
It is because when I'm in the middle of something I do not want to be told to pay someone else for goods I do not need. I don't care how unobtrusive it is (well, if it's only in the HTML comments it may be ok). There has to be a better way to finance the web, because I refuse to accept websites trying to convince me to give my money to irrelevant third parties.
More extremely, I flat out refuse consumerist society whenever possible. None of us needs to be manipulated into buying most of the things ads try to manipulate us to buy.