Too many people who are new to entrepreneurship only see startups as their entry point. Part of this is media coverage, everyone is talking about funding mega rounds and the VC fueled entrepreneur world.
I think many entrepreneurs are less interested in building Billion dollar companies and are more seeking freedom from suppressive corporate jobs.
But when the only narrative you see is mega startups it starts to seem like that's the only worthwhile path to entrepreneurship. Small business sounds like your Mom's flower shop - lame. So you have to find a co-founder and raise VC and pick a huge market, and work on your pitch deck, etc. etc.
Reality is having a couple million a year business can really lead to a fantastic lifestyle if done properly.
I think many entrepreneurs are less interested in building Billion dollar companies and are more seeking freedom from suppressive corporate jobs.
But when the only narrative you see is mega startups it starts to seem like that's the only worthwhile path to entrepreneurship. Small business sounds like your Mom's flower shop - lame. So you have to find a co-founder and raise VC and pick a huge market, and work on your pitch deck, etc. etc.
Reality is having a couple million a year business can really lead to a fantastic lifestyle if done properly.